Pronet got money-saving results with A/B Testing from Google Website Optimizer
- Client Name:
- Pronet, 2009 - 2010
- Services Provided:
- PPC ,
We took over the Google AdWords account of Pronet, Turkey’s leading security company, in May 2009. Our goal for this client was to lower the overall cost per lead while improving the number of online requests for their free security consultation form. We were able to do both, and do so in a dramatic way within just the first 30 days of optimization. Once we restructured their account, reconstructed their keyword lists, composed new ad copy, and implemented Google Conversion Tracking, we were able to reduce their cost per lead by %30.
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